Digital Marketing Training in Abuja Nigeria

Digital Marketing
Digital Marketing
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About Course

Click Here to Register for the Digital Marketing Training in Abuja Nigeria

 

OVERVIEW OF DIGITAL MARKETING TRAINING IN ABUJA
Digital Marketing is a rapidly growing industry that is becoming essential for businesses in our modern society. It encompasses various techniques such as SEO, social media marketing, content marketing, email marketing and more. To build a successful career in Digital Marketing one needs to have the right combination of technical know-how and creative marketing skills. Understanding customers’ needs and how they interact with brands online is critical to creating effective campaigns that reach the intended audience.

OBJECTIVE OF THE COURSE

This course aims to:
• Empower the professionals on the fundamentals of digital marketing and its business implication
• Highlight the important of social media marketing and other channels for effective marketing campaigns
• Teach students on how to create digital marketing framework to better manage their individual brands other others.
• Guild students on the various steps necessary to create a selling brand from zero level.

LEARNING OUTCOME
At the end of this course, students should be able:

• Identify digital marketing strategies suitable for different businesses and industries.
• Develop digital marketing campaigns to grow customer base, increase engagement, and boost sales.
• Implement effective search engine optimization (SEO) techniques to improve website visibility and ranking in organic searches.
• Understand the concepts and principles of content creation, distribution, and promotion of product and services

WHO THIS COURSE IS MEANT FOR?
• Business owner and individual who is ready to pick up a career in digital marketing

METHOD OF ASSESSMENT
Tests, class discussion groups and projects after every class.

LENGTH OF THE COURSE
11weeks
2 hours per class

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What Will You Learn?

  • Empower the professionals on the fundamentals of digital marketing and its business implication
  • • Highlight the important of social media marketing and other channels for effective marketing campaigns
  • • Teach students on how to create digital marketing framework to better manage their individual brands other others.
  • • Guild students on the various steps necessary to create a selling brand from zero level.

Syllabus

Digital Marketing Evolution 1990-2021
We always assume all participants have some fundamental gaps. The first class is aimed at bridging the missing fundamental gaps and create more ease in the learning as the topics progress

Digital Marketing: Traditional vs Digital

EXPLORING DIGITAL MARKETING

BRAND STRATEGY / MARKETING STRATEGY

Marketing Funnel

Digital Marketing Key Concept

Digital Marketing with your website

SEARCH ENGINE OPTIMIZATION

SOCIAL MEDIA MARKETING

VIDEO MARKETING

EMAIL MARKETING

CONTENT MARKETING

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